How to leverage online marketing to generate merchant leads? What should a good small business marketing have in 2022? How to advertise for my MCA business? If you have these questions, then reading this post will be truly helpful.
We will help you to better understand what you need to create a strong MCA marketing strategy.
Here, the goal is to improve your lending business by leveraging the following online advertising methods.
Create More User-Generated Content
UGC is some of the best content we see these days. It conveys trust, loyalty, and social proof. Lots of businesses are leveraging pictures or videos to showcase their brand and appeal to a bigger audience. Before using such content, request permission from users to use their pictures. Most users will be more than happy to let you use their content.
Leverage Customer Reviews
Your potential prospects like taking a peek at your reviews to figure out how trustworthy your MCAs would be. In fact, most merchant leads trust others’ opinions when it comes to making a decision. So it’s important to have reviews on your social media and website. Ask your previous customers to leave you reviews. The more reviews you get, the more trustworthy your company appears.
Make Video Tutorials
Videos are probably one of the most popular media formats right now. They are interactive, which users tend to like. It can seem daunting to create videos, but it’s not always necessary to create something complicated. The focus should be on something entertaining yet educational.
Build a Referral Program
Generating more aged merchant cash advance leads from existing clients is often the best method to grow your MCA business. It’s also a good way to know if your customers are actually happy about your business. So create a strong referral program to generate new customers and gain more visibility for free. You can reward your customers for bringing you more clients.
Launch Social Media Contests
If you are not able to gain more popularity in your area, social media contests are great when you want to generate leads and spread the word about your business. By launching a contest, you will gain popularity, find new prospects, and much more.
Publish Guest Blogs
Guest blogging is great if you want to improve your authority and trust. The key idea is to publish a blog article on an authoritative website, which improves your visibility and credibility, allowing you to piggyback off of their audience.
That’s it – your MCA lead generation strategy for 2022. Hope you liked the post. If you need any help related to MCA lead generation, we are here.
Feel free to contact us today!