People working in the merchant cash advance industry are already aware how challenging marketing can be. With a rising number of MCA providers emerging rapidly, the competition is getting tough. As a MCA loan provider, you know that building clients is not easy. The most effective approach to finding prospective clients is to buy a quality leads list.
Merchant cash advance leads can prove to be an advantage for an MCA business. These lists contain the name and other information of those businesses new in the industry, generally startups who do not have a good credit rating. Due to their bad credit history or lack of credit, banks are declining funding to startups that aren’t able to meet the criteria. An MCA comes out as the best funding option for them while the merchant cash advance leads are perfect for you.
While many MCA providers prefer finding their own prospective clients, they do not realize how much time is being wasted, that can be utilized more effectively such as expanding their businesses. Most people do not realize that converting leads is a big task requiring adequate knowledge about marketing tactics.
When you think of merchant cash advance advertising and consider buying leads, there are two important things to know-
- Are you going to take on the job of following up and nurturing them?
- Can you afford to finance it?
According to Robert Clay, founder of Marketing Wizdom, “80% of the sales are backed by 8% of the salesmen. How does this happen? Clay says that it needs at least 5 follow-ups after the initial contact and before the eventual sale, but most salesmen give up after 2 attempts. For those more dedicated, persistence pays off.”
While buying a merchant cash advance leads list can prove to be quite helpful, you need to understand the related marketing tactics as well. When you contact a client twice and they do not respond, it doesn’t mean the lead is dead. When a customer doesn’t get pre-approved for a reason like poor credit or the length of time in business, the lead isn’t dead. It doesn’t matter what lenders are saying, your lead still exists. Knowing the right marketing tactics will help you win clients and sell business loans efficiently.
The MCA industry has flourished in recent years, especially after the lingering economic recession. Now is the right time to invest in merchant cash advance leads and approach your target audience well-prepared. Look for a reliable provider that offers quality leads that are verified for accuracy and authenticity.
At Merchant Financing Leads, we offer highly-targeted merchant cash advance leads for your business loan marketing. We excel at generating quality lead lists that are up to 93% accurate and are phone verified. We are a team of experts who has been in the industry for over a decade. With the targeted lists we compile, we have helped hundreds of business loan providers save thousands of dollars on marketing.